The City of Highland Park is a charming North Shore community with a wonderful downtown district that draws affluent customers to a multitude of restaurants, shops, and corporate businesses.

I collaborated with the City’s Business Development Manager to create a set of direct mail postcards to highlight the benefits that the City can offer to prospective new business, should they pick the City of Highland Park as their location.

Additionally, we created a series of ads to place in a local magazine to welcome new businesses to the community and draw in potential customers.